Sandwell chippy gives opposition a battering in latest awards

 Michael Pili, from the Midland Seafish Industry, and Mike Artemis, owner of Starfish chip shop

Michael Pili, from the Midland Seafish Industry, and Mike Artemis, owner of Starfish chip shop

A fish and chip restaurant has found the recipe for success after receiving a prestigious award.

The Starfish restaurant in Tividale has scooped the Fish and Chip Quality Award from the National Federation of Fish Friers (NFFF), the trade body representing the UK's fish and chip shops and manager Owner Michael Artemis said: "It is a great honour to be awarded this prestigious award. It is a really good pat on the back for all the staff who work extremely hard."

The award recognises restaurants that provide good quality products and high standards of hygiene, as well as friers that show a high level of competence.

It is a happy double for The Starfish, which also received the top '5' rating under Sandwell Council's Food Hygiene Rating Scheme.

Mr Artemis added: "Hopefully it will generate a bit of good publicity for the business and bring a bit more footfall through the doors to try the good quality fish and chips."

The NFFF award has been given to 300 restaurants and shops throughout the UK which meet the required standards, after being inspected by an NFFF approved assessor who looks at the shop's cleanliness, presentation, hygiene, staff training, frying and sales skills and the quality of the product.

The award aims to set the new benchmark for standards within the industry and to give the consumer confidence that they will be buying a good quality product at outlets with the award displayed, encouraging more outlets to raise their standards.

The local authority award means that Starfish has 'very good' hygiene standards.

"It is the first time we have received this award, which is a quality award recognised by the industry," Mr Artemis added.